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Playtech designs, develops and deploys unified gaming platforms for the online gaming industry. Founded in 1999 by a team of ecommerce entrepreneurs and multimedia specialists, and guided by seasoned land based casino operators, Playtech today has over 170 employees distributed globally, around two-thirds of whom are engaged in research and development of current and future online casino/gaming technologies. The success of the company's initial product offering - online casino software - led Playtech to expand its range to include Live Gaming, bingo and poker and games of skill, and to develop a universal platform into which these gaming activities could be freely incorporated, accessed and managed as stand-alone, plug-and-play applications. As a result, Playtech finds itself positioned favorably to capitalize on the growing market for multi-activity online casino/gaming operations.
Since the company's inception, Playtech has earned broad recognition for its innovations in online casino/gaming technology and is credited with the introduction of many industry firsts: from real-time game and transaction histories, VIP rating and a Comp Points scheme to groundbreaking fraud prevention and player retention tools; from live human dealers in the Live Gaming concept to progressive games featuring interactive, animated bonus stages and real-time, online contact between players and customer service personnel.
Playtech's business philosophy places its licensees at the centre of the company's innovation-led development efforts. Playtech's development team works in close synergy with licensees to deliver faster turnaround times and offer greater flexibility vis-à-vis product development and customization. Playtech doesn't believe that 'one product fits all' - works with each licensee on a dedicated, one-to-one basis, addressing his particular needs and tailoring the product to suit his operation accordingly.
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